Getting Down to Business (Cards)

We printed our business cards just in the nick of time for Crafty Fox last month. It all ended up rather last minute because of the number of incarnations the cards had to go through before we reached a final design we were happy with. I thought I'd share some of our process with you...

Some of our initial designs were really rather vile. In fact, I'm not even going to show you. I think our evil twins were in on those days.

The main element was our big G logo. We tried it blind debossed:

Printed in opaque white ink:

Dark grey:

 The winner in the end was this palest of pale greys:

For the 2nd colour, of course, we went with a lovely zingy orange, to match our branding:

We actually printed the orange first:

We originally thought, we'd print two-sided with one colour on each side, but the G logo all on it's own was too subtle even for us!

And here's the finished product: